Take one story about teen youtube sensation Austin Mahone, add in one sketch of an idea, raid the nearest arts & crafts aisle and have the art director round up 3 coworkers well versed in bubble lettering to spend a couple of afternoons reliving their teenage fandom years and you got yourself one heck of an opener. The best part was having to explain to people outside of the office just why we came home covered in glitter every day.